One-time Google Ads account setup

I build your Google Ads account properly once, with tracking that works, then hand it to you or your team to run. It's the right buy when your budget is too small for monthly management but too big to waste.

Book a free 30-minute consultation

What's included in a setup

  • A short planning call

    What you sell, who buys it, what a lead or sale is worth, how far you want the ads to reach. This decides everything that follows.

  • Campaign structure and keywords

    Campaigns and ad groups built around how people search for what you sell, with a negative keyword list that keeps the obvious junk out from day one.

  • Ads and extensions

    Written ads for each ad group, plus the sitelinks, callouts and business details that make the ad bigger on the page.

  • Conversion tracking

    Form fills, calls or purchases counted correctly, checked with a test before launch. This is the part most do-it-yourself accounts get wrong, and it's the part that decides whether Google's bidding ever learns anything.

  • Launch and a handover

    I launch the account, watch the first days, then walk you through what to check each week and what to leave alone. You keep everything.

Setup or management?

One-time setupMonthly management
Best forBudgets under about $5,000 a month, or a team that will run the accountBudgets of $5,000 a month and up
What you getA clean, working account and a handoverSomeone in the account every week
TimelineAbout two to three weeks from the call to launchOngoing
After launchYou run it; I'm a call away for a paid tune-up laterI run it

Read about monthly management

Questions people ask

What does a setup cost?

A flat fee, quoted after the call once I know the size of the job. It doesn't depend on your ad budget.

Can you fix an existing account instead of starting over?

Yes, and I usually prefer to. If the account has useful history, I rebuild around it rather than throwing it away.

Can we move to monthly management later?

Yes. Several clients started with a setup and came back when the budget grew.

Find out what your Google Ads budget is really buying.

A free 30-minute call, and you'll talk to me.

Book a free 30-minute consultation
Book a free consultation