/* ===================================================================
   Lighthouse Growth Consulting: paid search landing pages
   Shared by ppc/index.html and search/index.html (built by
   tools/build_landing_pages.py; edit the script, not the pages)

   BRAND SYSTEM (matched to lighthousegrowth.co, Mon 9/28/2026)
   Colour  cream #EFE7D5 and teal #095859. Nothing else. The button is
           teal on cream, or cream on teal.
   Type    Jost (free Futura, same as the pitch decks) for everything
           since Tue 10/13/2026 (Mike): 600 for headlines and buttons,
           400 for sentences. Sorts Mill Goudy was the reading face
           before that.
   Sizes   headline (fluid) / section heading 42 / reading 20 /
           interface 18 / small 16. Nothing under 16px.
   Never   all-caps labels, letter-spacing, italics, accent-coloured
           words, numbered boxes, stat rows, gradient glows.
   =================================================================== */

/* Fonts are served with the page (Google Fonts' latin files), so nothing waits on a third party. */
@font-face { font-family: 'Jost'; font-style: normal; font-weight: 100 900; font-display: swap; src: url("/assets/fonts/jost-latin.woff2") format("woff2"); }

:root {
  --cream: #EFE7D5;
  --paper: #F8F4EA;
  --teal: #095859;
  --teal-deep: #073F40;
  --ink: #0B3B3C;
  --ink-soft: #3A5E5F;
  --line: rgba(9, 88, 89, 0.18);
  --on-teal: #EFE7D5;
  --on-teal-soft: rgba(239, 231, 213, 0.84);
  --error: #A8402C;

  --font-head: 'Jost', 'Futura', 'Century Gothic', sans-serif;
  --font-read: var(--font-head);   /* one family; kept so older rules still resolve */

  --fs-h2: clamp(2rem, 3.4vw, 2.625rem);
  --fs-h3: 1.3125rem;
  --fs-read: 1.25rem;
  --fs-ui: 1.125rem;
  --fs-small: 1rem;

  --container: 1200px;
  --gutter: 32px;
  --section: 64px;
}

*, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }
html { scroll-behavior: smooth; -webkit-text-size-adjust: 100%; }
body {
  background: var(--cream);
  color: var(--ink);
  font: 400 var(--fs-read)/1.6 var(--font-read);
  overflow-x: hidden;
}
img { max-width: 100%; display: block; }
a { color: inherit; }
.container { max-width: var(--container); margin: 0 auto; padding: 0 var(--gutter); }

h1, h2, h3 { font-family: var(--font-head); font-weight: 600; color: var(--teal); }
h2 { font-size: var(--fs-h2); line-height: 1.15; margin-bottom: 16px; text-wrap: balance; }
h3 { font-size: var(--fs-h3); line-height: 1.3; margin-bottom: 6px; }
p + p { margin-top: 16px; }
p, li { text-wrap: pretty; }          /* no single word left alone on the last line */
h3, .byline span, .form-intro, .faq summary { text-wrap: balance; }
.nowrap { white-space: nowrap; }

/* Buttons */
.btn {
  display: inline-flex; align-items: center; justify-content: center; gap: 10px;
  min-height: 56px; padding: 0 30px; white-space: nowrap; flex: none;
  font: 600 var(--fs-ui)/1 var(--font-head);
  text-decoration: none; border: 0; border-radius: 3px; cursor: pointer;
  background: var(--teal); color: var(--cream);
  transition: background 0.15s ease;
}
.btn:hover { background: var(--teal-deep); }
.btn:focus-visible { outline: 3px solid var(--teal); outline-offset: 3px; }
.btn svg { width: 18px; height: 18px; flex: none; }
.btn--light { background: var(--cream); color: var(--teal); }
.btn--light:hover { background: #fff; }
.btn--light:focus-visible { outline-color: var(--cream); }
.btn--block { width: 100%; }

/* Header */
.site-header { background: var(--cream); }
.site-header .container { display: flex; align-items: center; justify-content: space-between; gap: 24px; min-height: 116px; }
.brand img { height: 96px; width: auto; }
.site-header .contact { font: 500 var(--fs-small)/1 var(--font-head); color: var(--teal); text-decoration: none; }
.site-header .contact:hover { text-decoration: underline; }

/* Hero: headline column beside the form, both top-aligned */
.hero {
  position: relative; isolation: isolate; overflow: hidden;
  background: var(--teal); color: var(--on-teal-soft);
  padding: 48px 0 64px;
}
.hero::before {           /* the lighthouse from the main site, faint, behind the copy */
  content: ""; position: absolute; z-index: -1; pointer-events: none;
  top: 40px; bottom: -30px; right: max(-40px, calc(50% - 780px)); width: 300px;
  background: url("/assets/brand/lighthouse-mark-sm.png") no-repeat right bottom / contain;
  opacity: 0.08;
}
.hero-grid {
  display: grid;
  grid-template-columns: minmax(0, 1fr) clamp(420px, 38%, 470px);
  column-gap: clamp(48px, 5.5vw, 88px);
  align-items: start;
}
.hero-copy { container-type: inline-size; padding-top: 4px; }
.hero h1 {
  color: var(--on-teal);
  /* longest line, "turn into customers.", is 8.97em wide in Jost 600 */
  font-size: clamp(1.75rem, 10.6cqi, 3.875rem);
  line-height: 1.16; letter-spacing: -0.01em;   /* 1.06 let a g on one line touch an f on the next (Mike, Thu 10/8/2026) */
}
.hero h1 .l { display: block; white-space: nowrap; }
.hero .lead { margin-top: 24px; max-width: 34em; color: var(--on-teal-soft); }
.hero .btn--light { display: none; margin-top: 28px; }

.byline { display: flex; align-items: center; gap: 16px; margin-top: 32px; }
.byline img { width: 60px; height: 60px; border-radius: 50%; object-fit: cover; box-shadow: 0 0 0 2px rgba(239, 231, 213, 0.5); }
.byline strong { display: block; font: 600 var(--fs-ui)/1.3 var(--font-head); color: var(--on-teal); }
.byline span { display: block; font: 400 var(--fs-small)/1.45 var(--font-head); color: var(--on-teal-soft); }

.clients { margin-top: 36px; padding-top: 28px; border-top: 1px solid rgba(239, 231, 213, 0.22); }
.clients p { font: 500 var(--fs-small)/1 var(--font-head); color: var(--on-teal-soft); margin-bottom: 22px; }
.clients ul { list-style: none; display: grid; grid-template-columns: repeat(4, 1fr); gap: 28px 24px; align-items: center; justify-items: center; }
.clients img { height: 36px; width: auto; max-width: 100%; object-fit: contain; opacity: 0.92; }
.clients img.tall { height: 50px; }
.clients img[alt^="H&"] { height: 42px; }
.clients img.wide { height: 28px; }

/* Form */
.form-card {
  container-type: inline-size; position: relative; margin-top: 8px;
  background: var(--paper); color: var(--ink);
  border-radius: 4px; padding: 32px 32px 26px;
  box-shadow: 0 28px 56px -28px rgba(0, 0, 0, 0.55);
}
.form-card h2 { font-size: 1.75rem; line-height: 1.2; margin-bottom: 4px; }
.form-card .form-intro { font-size: 1.125rem; line-height: 1.5; color: var(--ink-soft); margin-bottom: 20px; }
.field-row { display: grid; grid-template-columns: 1fr 1fr; gap: 0 14px; }
@container (max-width: 340px) { .field-row { grid-template-columns: 1fr; } }
.field { margin-bottom: 16px; }
.field label { display: block; font: 500 var(--fs-small)/1.3 var(--font-head); color: var(--teal); margin-bottom: 6px; }
.field label .opt { font-weight: 400; color: var(--ink-soft); }
.field input, .field select, .field textarea {
  width: 100%; height: 50px; padding: 0 14px;
  font: 400 var(--fs-ui)/1.3 var(--font-head); color: var(--ink);
  background: #fff; border: 1px solid #6F8F90; border-radius: 3px;   /* 3.5:1, meets WCAG 1.4.11 */
}
.field textarea { height: auto; min-height: 76px; padding: 12px 14px; resize: none; }
.field select {
  appearance: none; -webkit-appearance: none; padding-right: 40px;
  background: #fff url("data:image/svg+xml;utf8,<svg xmlns='http://www.w3.org/2000/svg' width='14' height='9' viewBox='0 0 14 9'><path d='M1 1l6 6 6-6' fill='none' stroke='%23095859' stroke-width='2'/></svg>") no-repeat right 14px center;
}
.field select:invalid { color: var(--ink-soft); }
.field input:focus, .field select:focus, .field textarea:focus { outline: none; border-color: var(--teal); box-shadow: 0 0 0 3px rgba(9, 88, 89, 0.2); }
.field.is-invalid input, .field.is-invalid select { border-color: var(--error); }
.field .error { display: none; font: 400 var(--fs-small)/1.35 var(--font-head); color: var(--error); margin-top: 6px; }
.field.is-invalid .error { display: block; }
.form-card .btn { margin-top: 6px; }
.form-foot { margin-top: 12px; text-align: center; font-size: 1.125rem; line-height: 1.4; color: var(--ink-soft); }
.form-notice { display: none; margin-top: 14px; padding: 12px 14px; border-radius: 3px; background: var(--cream); font: 400 var(--fs-small)/1.4 var(--font-head); color: var(--teal); }
.form-notice.is-visible { display: block; }
.honeypot { position: absolute; left: -9999px; width: 1px; height: 1px; overflow: hidden; }

/* Reading sections */
.section { padding: var(--section) 0; }
.section + .section { border-top: 1px solid var(--line); }
.reading { max-width: 700px; margin: 0 auto; }
.problems { list-style: none; margin-top: 24px; }
.problems li { padding: 20px 0; border-top: 1px solid var(--line); }
.problems li:last-child { border-bottom: 1px solid var(--line); }
.steps { list-style: none; counter-reset: step; margin-top: 0; }
.steps li { counter-increment: step; position: relative; padding: 8px 0 8px 36px; }
.steps li::before { content: counter(step) "."; position: absolute; left: 0; top: 8px; font: 600 var(--fs-h3)/1.6 var(--font-head); color: var(--teal); }
.section .btn { margin-top: 28px; }

.founder { background: var(--paper); }
.founder .container > .reading { display: grid; grid-template-columns: 200px minmax(0, 1fr); gap: 40px; align-items: center; }
.founder .portrait img { width: 200px; height: 200px; border-radius: 50%; object-fit: cover; object-position: center 22%; }
.founder .more a { color: var(--teal); text-underline-offset: 4px; }

.faq details { border-top: 1px solid var(--line); }
.faq details:last-of-type { border-bottom: 1px solid var(--line); }
.faq summary {
  list-style: none; cursor: pointer; position: relative; padding: 18px 48px 18px 0;
  font: 600 var(--fs-h3)/1.35 var(--font-head); color: var(--teal);
}
.faq summary::-webkit-details-marker { display: none; }
.faq summary::after {
  content: ""; position: absolute; right: 8px; top: 50%; width: 12px; height: 12px; margin-top: -9px;
  border-right: 2px solid var(--teal); border-bottom: 2px solid var(--teal); transform: rotate(45deg); transition: transform 0.2s ease;
}
.faq details[open] summary::after { transform: rotate(-135deg); margin-top: -3px; }
.faq details p { padding: 0 0 20px; }

.closing { background: var(--teal); color: var(--on-teal-soft); padding: 64px 0; }
.closing .btn { margin-top: 24px; }
.closing h2 { color: var(--on-teal); margin-bottom: 10px; }

.site-footer { padding: 32px 0 40px; font: 400 var(--fs-small)/1.5 var(--font-head); color: var(--teal); }
.site-footer .container { display: flex; align-items: center; justify-content: space-between; gap: 24px 48px; }
.site-footer p + p { margin-top: 6px; }
.site-footer .badge img { height: 64px; width: auto; }

/* Sticky button on phones */
.sticky-cta {
  display: none; position: fixed; left: 0; right: 0; bottom: 0; z-index: 50;
  padding: 12px 20px calc(12px + env(safe-area-inset-bottom)); background: var(--teal);
  box-shadow: 0 -8px 24px -12px rgba(0, 0, 0, 0.4);
  transform: translateY(110%); transition: transform 0.25s ease;
}
.sticky-cta.is-visible { transform: translateY(0); }

/* Below 960px the form moves under the headline column */
@media (max-width: 959px) {
  :root { --section: 56px; }
  .hero-grid { grid-template-columns: minmax(0, 1fr); row-gap: 40px; }
  .hero-copy, .form-card { max-width: 640px; }
  .hero::before { display: none; }
  .hero .btn--light { display: inline-flex; }
  .form-card { margin-top: 0; }

}
@media (max-width: 640px) {
  :root { --section: 48px; --gutter: 20px; --fs-read: 1.125rem; }
  body { padding-bottom: 84px; }
  .site-header .container { min-height: 96px; }
  .brand img { height: 76px; }
  .site-header .contact { display: none; }
  .hero { padding: 40px 0 48px; }
  .hero .btn--light { width: 100%; }
  .clients ul { display: flex; flex-wrap: wrap; justify-content: center; gap: 22px 16px; }
  .clients li { flex: 0 0 calc((100% - 32px) / 3); display: flex; justify-content: center; }
  .clients img { height: 30px; }
  .clients img.tall { height: 42px; }
  .clients img[alt^="H&"] { height: 36px; }
  .clients img.wide { height: 19px; }
  .form-card { padding: 28px 20px 22px; }
  .closing { padding: 48px 0; }
  .closing .btn, .section .btn { width: 100%; }
  .founder .container > .reading { grid-template-columns: 1fr; gap: 24px; }
  .founder .portrait img { width: 160px; height: 160px; }
  .site-footer .container { flex-direction: column; align-items: flex-start; }
  .site-footer .dot { display: none; }
  .site-footer .item { display: block; }
  .sticky-cta { display: block; }
}
@media (max-width: 360px) {   /* small phones: keep the hero button above the fold without shrinking text */
  .site-header .container { min-height: 80px; }
  .brand img { height: 60px; }
  .hero { padding-top: 32px; }
  .hero .lead { margin-top: 18px; }
  .hero .btn--light { margin-top: 22px; }
}
@media (prefers-reduced-motion: reduce) { html { scroll-behavior: auto; } .sticky-cta { transition: none; } }


/* ===================================================================
   lighthousegrowth.co: additions on top of the landing-page styles.
   Same brand rules (see the top of the landing-page stylesheet), plus two site-only decisions:
   - One type family (Mike, Tue 10/13/2026): Jost for everything. Weight and size carry the contrast.
   - Two columns below the hero: a margin column (section headings, client logos, the portrait)
     and a 700px reading column. Both end on the container's edges, like the header and the hero,
     so the page has one left edge and one right edge from top to bottom.
   =================================================================== */

:root { --fs-read: 1.25rem; --col-head: clamp(280px, 33.5%, 380px); --col-gap: 56px; }
body { font-family: var(--font-head); line-height: 1.6; }

.skip { position: absolute; left: -9999px; top: 8px; padding: 8px 12px; background: var(--teal); color: var(--cream); font: 600 var(--fs-small)/1 var(--font-head); }
.skip:focus { left: 8px; z-index: 100; }

/* Header with the menu. The logo is the stacked lockup, large enough to read "Growth Consulting".
   Under 960px the links fold into a Menu (NN/g: hidden navigation is fine on phones, not on desktop);
   under 640px the header button goes too, and the sticky bar at the bottom carries the call to action. */
.site-header { position: relative; border-bottom: 1px solid var(--line); }
.site-header .container { min-height: 168px; }
.brand img { height: 140px; }
.nav { display: flex; align-items: center; gap: 36px; }
.nav a.link { font: 600 var(--fs-ui)/1 var(--font-head); color: var(--teal); text-decoration: none; }
.nav a.link:hover, .nav a.link.is-current { text-decoration: underline; text-underline-offset: 5px; }
.nav .btn { min-height: 48px; padding: 0 22px; }
.menu { display: none; }
.menu summary { list-style: none; cursor: pointer; padding: 12px 0; font: 600 var(--fs-ui)/1 var(--font-head); color: var(--teal); }
.menu summary::-webkit-details-marker { display: none; }
.menu summary::after { content: ""; display: inline-block; width: 9px; height: 9px; margin-left: 10px; border-right: 2px solid var(--teal); border-bottom: 2px solid var(--teal); transform: translateY(-3px) rotate(45deg); }
.menu[open] summary::after { transform: translateY(2px) rotate(-135deg); }
.menu-panel { position: absolute; left: 0; right: 0; top: 100%; z-index: 60; display: flex; flex-direction: column; padding: 4px var(--gutter) 20px; background: var(--paper); border-top: 1px solid var(--line); border-bottom: 1px solid var(--line); }
.menu-panel a.link { display: block; padding: 14px 0; border-bottom: 1px solid var(--line); font: 600 var(--fs-ui)/1.2 var(--font-head); color: var(--teal); text-decoration: none; }
.menu-panel .btn { margin-top: 20px; align-self: flex-start; }

/* Page top: title and one paragraph, on the page's left edge. Three things only: headline,
   paragraph, button. The button carries the "30-minute" promise. */
.page-hero { padding: 48px 0 40px; }
.page-hero .reading { margin: 0; max-width: 760px; }
.page-hero h1 { font-family: var(--font-head); font-weight: 600; color: var(--teal); font-size: clamp(2.125rem, 4.2vw, 3.25rem); line-height: 1.1; letter-spacing: -0.01em; text-wrap: balance; }
.page-hero .lead { margin-top: 20px; line-height: 1.55; }
.page-hero .btn, .home-hero .btn { margin-top: 28px; }

/* Homepage: copy on the left, a large photograph on the right (research: the real photo is the
   cheapest credibility win, so it gets 40% of the width). The headline is three fixed lines sized
   to the copy column: 10.4cqi because the longest line, "someone who helped", is 9.48em in Jost 600. */
.home-hero { padding: 40px 0; }
.home-hero .container { display: grid; grid-template-columns: minmax(0,1fr) clamp(380px,40%,460px); column-gap: clamp(48px,5.5vw,64px); align-items: center; }
.home-hero .copy { container-type: inline-size; }
.home-hero h1 { font-size: clamp(2.125rem, 10.4cqi, 4rem); line-height: 1.06; letter-spacing: -0.01em; white-space: nowrap; }
.home-hero h1 br.m { display: none; }   /* phone breaks; the desktop ones are br.d */
.home-hero .lead { margin-top: 24px; line-height: 1.55; }
.home-hero .photo img { display: block; width: 100%; height: auto; border-radius: 4px; }
.home-clients { padding: 0 0 48px; }
.home-clients .clients { margin-top: 0; padding-top: 24px; border-top: 1px solid var(--line); }
.home-clients .clients p { color: var(--teal); }
.home-clients .clients ul { display: flex; justify-content: space-between; align-items: center; gap: 24px; }   /* first logo on the left edge, last on the right */

/* Reading sections. The reading column sits on the right. A block that opens with a heading is
   marked .split by build_site.py, which wraps the rest in .body: heading left, content right. */
.band { background: var(--paper); }
.section + .band, .band + .section { border-top: 0; }
.reading { max-width: 700px; margin: 0 0 0 auto; }
.reading.wide { max-width: none; margin: 0; }
.reading.split { max-width: none; margin: 0; display: grid; grid-template-columns: var(--col-head) minmax(0, 1fr); column-gap: var(--col-gap); align-items: start; }
.reading.split > h2 { margin-bottom: 0; }
.reading.split > .body { max-width: 700px; }
.reading.split > .body > :first-child, .reading > :first-child { margin-top: 0; }
.reading h2 + p, .reading h3 + p { margin-top: 0; }
.reading h2:not(:first-child) { margin-top: 40px; }
.reading ul.plain { margin: 12px 0 0 1.2em; }
.reading ul.plain li { margin-top: 8px; }
.reading table { width: 100%; border-collapse: collapse; margin-top: 20px; font: 400 1.0625rem/1.45 var(--font-head); }
.reading th, .reading td { text-align: left; vertical-align: top; padding: 12px 14px 12px 0; border-top: 1px solid var(--line); }
.reading th { font-weight: 600; color: var(--teal); }
.reading tr:last-child td { border-bottom: 1px solid var(--line); }
.results { list-style: none; display: grid; grid-template-columns: 1fr 1fr; gap: 0 48px; margin-top: 24px; }
/* Each result shares the heading and paragraph rows with its neighbour, so paragraphs start level
   even when one heading runs to two lines. */
.results li { display: grid; grid-template-rows: subgrid; grid-row: span 2; padding: 22px 0; border-top: 1px solid var(--line); }
.results li h3 { align-self: end; }
/* Results page: the client's logo in the margin column, the result beside it. */
.results.one-col { grid-template-columns: 1fr; margin-top: 0; }
.results.one-col li { grid-template-rows: none; grid-row: auto; grid-template-columns: var(--col-head) minmax(0, 1fr); column-gap: var(--col-gap); padding: 32px 0; }
.results.one-col li:last-child { border-bottom: 1px solid var(--line); }
.results.one-col .logo { padding-top: 4px; }
.results.one-col .logo img { display: block; width: auto; height: auto; max-width: 170px; max-height: 56px; }
.results.one-col .body { max-width: 700px; }
.quote { margin: 32px 0 0; padding: 24px 0 0; border-top: 1px solid var(--line); }
.quote blockquote { margin: 0; }
.quote blockquote p { font: 400 1.375rem/1.5 var(--font-head); margin: 0; }
.quote figcaption { margin-top: 12px; font-size: 1rem; color: var(--ink-soft); }
.more a, .reading a:not(.btn) { color: var(--teal); text-underline-offset: 4px; }
.more { margin-top: 20px; }
.qa h3 { margin-top: 26px; }
.cards { list-style: none; margin-top: 24px; }
.cards li { padding: 22px 0; border-top: 1px solid var(--line); }
.cards li:last-child { border-bottom: 1px solid var(--line); }
.cards li p + p { margin-top: 8px; }
.cards .more { margin-top: 10px; }
.two-up { display: grid; grid-template-columns: 1fr 1fr; gap: 0 48px; }
.timeline { list-style: none; margin-top: 24px; }
.timeline li { display: grid; grid-template-columns: 7em minmax(0,1fr); gap: 16px; padding: 14px 0; border-top: 1px solid var(--line); }
.timeline li:last-child { border-bottom: 1px solid var(--line); }
.timeline li span:first-child { font: 600 var(--fs-ui)/1.6 var(--font-head); color: var(--teal); }

/* Founder block: portrait in the margin column, the words in the reading column */
.founder .container > .reading { max-width: none; margin: 0; grid-template-columns: var(--col-head) minmax(0, 1fr); column-gap: var(--col-gap); align-items: start; }
.founder .portrait { justify-self: start; }
.founder .container > .reading > div:last-child { max-width: 700px; }

/* Closing band without the form, plus the form variant on the homepage */
.closing .container.closing-simple { display: flex; align-items: center; justify-content: space-between; gap: 32px 48px; }
.closing .container.closing-form { display: grid; grid-template-columns: minmax(0,1fr) clamp(420px,38%,470px); column-gap: clamp(48px,5.5vw,88px); align-items: center; }
.closing .form-card h2 { color: var(--teal); margin-bottom: 4px; }
.closing .btn--light { margin-top: 0; }

/* Contact page */
.contact-grid { display: grid; grid-template-columns: minmax(0,1fr) clamp(420px,42%,520px); column-gap: clamp(48px,5.5vw,88px); align-items: start; padding-top: 48px; padding-bottom: 64px; }
.contact-grid .form-card { margin-top: 0; }
.contact-grid h1 { font-family: var(--font-head); font-weight: 600; color: var(--teal); font-size: clamp(2.125rem, 4.2vw, 3.25rem); line-height: 1.08; text-wrap: balance; }
.contact-grid .lead { margin-top: 20px; max-width: 30em; }
.contact-grid .steps { margin-top: 28px; }

/* Thank-you page */
.thanks { padding: 48px 0 64px; text-align: center; }
.thanks .reading { max-width: 760px; margin: 0 auto; }
.thanks h1 { font-size: clamp(2rem, 3.4vw, 2.625rem); line-height: 1.15; text-wrap: balance; }
.thanks #lg-sub { margin-top: 12px; }
.thanks #lg-offer { text-align: left; max-width: 560px; margin: 24px auto; }
.thanks #lg-offer li { margin: 8px 0 0 1.2em; }
.thanks #lg-cal { min-width: 320px; height: 720px; margin-top: 24px; }
.thanks #lg-fallback { font: 400 var(--fs-small)/1.4 var(--font-head); color: var(--ink-soft); margin-top: 8px; }

.site-footer .pages { margin-bottom: 10px; }
.site-footer .item { text-decoration: none; }
.site-footer a.item:hover { text-decoration: underline; }

@media (max-width: 959px) {
  .nav > a.link { display: none; }
  .menu { display: block; }
  .home-hero .container, .closing .container.closing-form, .contact-grid { grid-template-columns: minmax(0,1fr); row-gap: 36px; }
  .home-hero .copy { max-width: 640px; }
  .home-hero .photo { max-width: 460px; }
  .home-clients .clients ul { display: grid; grid-template-columns: repeat(4, 1fr); justify-items: start; gap: 28px 24px; }
  /* One column: everything on the left edge, reading width capped */
  .reading, .reading.split > .body, .founder .container > .reading > div:last-child { margin: 0; max-width: 700px; }
  .reading.split { grid-template-columns: minmax(0,1fr); row-gap: 16px; }
  .results, .two-up { grid-template-columns: 1fr; }
  .two-up > div + div { margin-top: 28px; }
  .results.one-col li { grid-template-columns: 1fr; row-gap: 14px; }
  .founder .container > .reading { grid-template-columns: 200px minmax(0,1fr); column-gap: 40px; }
  .closing .container.closing-simple { flex-direction: column; align-items: flex-start; }
}
@media (max-width: 640px) {
  :root { --fs-read: 1.125rem; }
  body { padding-bottom: 0; }
  body.has-sticky { padding-bottom: 84px; }
  .site-header .container { min-height: 108px; gap: 16px; }
  .brand img { height: 88px; }
  .nav > .btn { display: none; }
  .menu-panel .btn { width: 100%; min-height: 48px; }
  .page-hero { padding: 40px 0 32px; }
  .home-hero { padding: 36px 0 44px; }
  /* Phones: three different lines ("Google Ads, run / by someone who / helped build it.") that each run
     close to the full width. 13.2cqi: the longest, "by someone who", is 7.48em in Jost 600. */
  .home-hero h1 { font-size: clamp(1.75rem, 13.2cqi, 3rem); }
  .home-hero h1 br.m { display: inline; }
  .home-hero h1 br.d { display: none; }
  .home-hero .lead { margin-top: 20px; }
  .page-hero .btn, .home-hero .btn { margin-top: 24px; }
  .page-hero .btn, .home-hero .btn, .closing .btn--light { width: 100%; }
  .btn { white-space: normal; line-height: 1.2; padding: 12px 20px; text-align: center; }   /* the long label may take two lines */
  .home-clients .clients ul { display: flex; flex-wrap: wrap; justify-content: center; gap: 22px 16px; }
  .results.one-col li { padding: 24px 0; }
  .results.one-col .logo img { max-width: 140px; max-height: 40px; }
  .founder .container > .reading { grid-template-columns: 1fr; row-gap: 24px; }
  .timeline li { grid-template-columns: 1fr; gap: 2px; }
  .reading table { font-size: 1rem; }
  .thanks #lg-cal { height: 820px; }
}
@media (max-width: 360px) {
  .site-header .container { min-height: 96px; }
  .brand img { height: 76px; }
  .home-hero { padding-top: 22px; }
  .home-hero .lead { margin-top: 14px; line-height: 1.5; }
  .home-hero .btn { margin-top: 18px; }
}
